How To Draw A Texas Tech Logo

The Double T is our almost dear and visible symbol. It plays a vital role in promoting Texas Tech University by providing a strong and recognizable graphic epitome which creates a dandy sense of pride and connection amidst all generations of the Texas Tech community.

With that in mind, we've created a Double T Signature for employ when promoting the academy.

Double T Signature Examples

Academy Wordmark

The word mark is a unique typographic element displaying the full proper noun of Texas Tech University in a customized typeface. The word mark may be used on its own when a message is intended for an internal audience (already familiar with Texas Tech) or when space limitations do not permit for a graphic element.

Academic Coat of Arms Signatures

Double T Signatures

The Double T combined with Texas Tech University and the proper noun of units (college, schools, departments, centers, institutes and administrative units) is called a Double T Signature.

Some institutes and centers with significant brand equity, marketplace-facing brands with consumer audiences, or co-branding requirements may be evaluated on a instance-past-case basis. Ranges of solutions are available for ensuring the visibility of the Texas Tech University endorsement. If you have questions regarding the appropriate signature for your unit of measurement, please contact Veronica Medina in the Office of Communications and Marketing at (806) 742-2136.

Academic Coat of Arms Signatures

Right Use

Back to Superlative

Always use the official versions

It is important that the Double T Signatures are always used in their correct forms. They should never be altered in shape or proportion or set in a dissimilar typeface, nor should they announced in any other than the canonical colors shown within these guidelines. They should announced prominently and be used in their entirety when serving as the primary identifier for the institution.

Incorrect Use

Dorsum to Tiptop

Consequent graphic presentation of the Double T and Signatures protects their integrity and contributes to uniform recognition. Please do non stretch or distort the marks in any fashion.

Color Applications

When using the Double T or Double T Signature, the total-color version (with ruby, greyness and blackness) is preferred. Withal, when situations dictate, the blackness & white version may be used. In all situations, refer to the TTU Identity Guidelines for logo usage rules.

Within the logo parcel y'all will observe files labeled as 1C, 2C and 4C versions. The 1C and 2C versions are built using Spot colors, and are to be used when working with a Spot or 2-color print vendor. These vendors will specify when Spot colour artwork is required. For all other applications, the 4C (otherwise known every bit "Process") versions should be used.

The logo packet is divided into two main folders, 1 for impress and blueprint purposes, the other for web, presentation or other on-screen purposes. It is important to choose the correct file for the correct application. For example, avoid using the hi-res TIFF file in your PowerPoint presentations. The PNG file will be best suited for most all on-screen uses. For questions nigh logo versions and file types, contact Veronica Medinain the Office of Communications and Marketing at (806) 742-2254.

Articulate Space

Back to Tiptop

Maintaining a 'clear space' around the Double T signature and Signature will aid to avoid whatever confusion that may result when competitive logos, marks or arrangement names are included in marketing and advice materials. For the Double T Signature, an easy rule of thumb is to measure the width of the Double T to determine the amount of clear space needed. Then, add that corporeality of space to all four sides of the Double T Signature. No graphic items or text of any kind should intrude into this clear space.

Academic Coat of Arms and Signature Clear Space

Correct Utilise of Double T

The Double T plays a vital role in promoting the Texas Tech experience.

Use of the Double T must reflect positively on the University and must be reproduced accurately by a licensed vendor of Texas Tech. Approving from the Manager of Licensing is required. Management and licensing use of these trademarked identities resides within the Able-bodied Department and is in partnership with the Collegiate Licensing Company. Contact Paige The netherlands in the Athletics Section at (806) 742-1195 for all inquiries related to use of the Double T and other Spirit and Athletic Marks.

Additional information on policies and guidelines for in-house Texas Tech use may be obtained from licensing guidelines published by the Texas Tech University Athletics Department available on its website under the able-bodied department link.

Double T Logo Packets

Download official TTU Double T Logo Packets from our logo site here.

These packets have been prepared with both the novice and the professional designer in mind, and they contain files that will piece of work for almost whatever design purpose.

Upon downloading one of these packets, please immediately refer to the file Instructions.pdf, included in the chief binder. This will help to familiarize you lot with the files contained in the bundle, to help ensure your correct usage of the University's marks.

Logo Instructions

File formats included: